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Cheat Sheet for Submitting Mobile Apps

Apps - Adventures in QAThanks to my great software testing network, I stumbled up on an very interesting mobile article about mobile app submissions. The article has been written by Simon Moser in german.

Simon collected all important and required information that are necessary to submit a mobile app to the stores from Apple, Google and Windows. If you are not able to read german, here are the important information from the article that can be used as a mobile submission cheat sheet for your app.

Text and Contact information

Apple App StoreGoogle Play StoreWindows Phone Store
App Name255 characters30 characters255 characters
Description4000 characters4000 characters5000 characters
Keywords100 characters(not available)up to 5
Categoryprimary (required)
secondary (optional)
App Type and categoryprimary (required)
secondary (optional)
Support-URLx(not available)(not available)
Marketing-URLxxx
Privacy-Policy-URLxxx
Support eMail-Addressx(not available)x
Copyright or company namexxx
Update Description4000 characters500 characters2000 characters

Graphics and Videos

Apple App StoreGoogle Play StoreWindows Phone Store
App Icon1024×1024 png or jpg
no transparency
no rounded corners
512×512 png
optional also with transparency
300×300 png
no transparency
Graphics(not available)1024×500 png or jpg
no transparency
1000×800 png or jpg
no transparency
Marketing Graphics (optional)(not available)180×120 png or jpg
no transparency
1000×800, 358×358,
358×173 png or jpg
no transparency
TV-Banner (optional)(not available)320×180 png or jpg
no transparency
(not available)
Videos (optional)Video must have the format M4V, MP4 or MOW and are not allowed to be bigger than500 MBURL of a single YouTube video(not available)

Screenshots

Apple App Store

Resolution
4,7 inch1 Screenshot per language. 4 optional screenshots.(Required when iPhone 6 is supported, otherwise optional.)
5,5 inch1 Screenshot per language. 4 optional screenshots.(Required when iPhone 6+ is supported, otherwise optional.)
4 inch1 Screenshot per language. 4 optional screenshots.
3,5 inch1 Screenshot per language. 4 optional screenshots.
iPad1 Screenshot per language. 4 optional screenshots.(Required when iPad is supported, otherwise optional.)

Google Play Store

Device Class
PhoneMax. 8 per language.
7 inch TabletMax. 8 per language.
10 inch TabletMax. 8 per language.
TVMax. 8 per language.

Windows Phone Store

ResolutionOS Version
WVGA1 screenshot required, 7 optional. Since Windows Phone OS 7.1 and 8.0.
WXVGA1 screenshot required, 7 optional. Since Windows Phone OS 7.1 and 8.0.
HD720p1 screenshot required, 7 optional. Since Windows Phone OS 7.1 and 8.0.

 

Further Links

If you need further information about each platform check the following links:

 

Thanks again to Simon, for writing up this post!

Happy Testing!